SMS Campaigns
Reach Out Directly: The Power of SMS Marketing
The "SMS" section within "Campaign Tools" equips you with a targeted and impactful way to connect directly with your customers on their mobile devices. While SMS marketing may involve a cost, it offers the advantage of exceptionally high message delivery rates, ensuring your audience sees your message. Here's why SMS marketing is a powerful tool:
- Direct Engagement: Reach your target audience directly on their phones, a device they carry with them constantly. This increases the likelihood of them seeing and engaging with your message.
- Cost-Effective Reach: The Simple Touch platform integrates with leading mass SMS service providers, ensuring you receive competitive pricing for your SMS campaigns.
Maximizing Your SMS Impact:
The section provides a central hub for all your existing SMS message templates. Even with a large number of templates, you can effortlessly find the specific one you need using the built-in filtering functionality:
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Filter Fields: Locate the search bar positioned at the top of the SMS templates list (Optional: Highlight the search bar in Screenshot 1). This bar offers a comprehensive set of filter fields, allowing you to refine your search based on various criteria:
- Code: Search for templates using specific template codes.
- Description: Find templates by their names or descriptions.
- SMS Text: Search for templates containing specific message content.
- Test Phone Number: Filter templates based on the phone number used for testing purposes (useful when testing multiple templates).
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Tailored Search: Simply enter your desired search term(s) into the relevant filter field.
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Automatic Updates: The beauty of the search function lies in its real-time nature. As you enter search terms, the template list automatically updates to reflect your criteria. This ensures you're always presented with only the most relevant templates based on your chosen filters.
Testing and Refinement:
The "SMS" section offers a valuable feature to ensure your message is perfect before you hit send:
- Test Before You Send: Each SMS template has a "Try Me" button next to it. Clicking this button allows you to send a test message to a designated phone number, such as your own or an acquaintance's. This enables you to review the message content and formatting on an actual mobile device before sending it to your target audience.
By leveraging the filtering functionalities and testing features within the "SMS" section, you can craft high-impact SMS marketing campaigns that reach your audience directly and drive measurable results.
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